Course Objectives

• This Course Objective Hasn't Been Provided Yet

Target Audience

All individuals with responsibilities requiring extensive business writing in the form of emails, memos and letters

• Advanced techniques for effective writing
  • Defining effective writing
  • Characteristics of effective writers
  • Understanding the hallmarks of effective communicators
  • Elements of written communication
  • Writing in a business context
  • Understanding your audience
  • Setting a purpose for your writing
  • Understanding sources of miscommunication
  • Tips for business writing
• Organizing content
  • The 3 forms of communication
  • Using simple and specific language to avoid confusion
  • Using positive language
  • Applying rules for bullet points
  • Maintaining an impersonal style
  • Avoiding repetitions
  • Using active verbs to promote a response
• Writing style
  • Adding a personal touch to business writing
  • Organizing paragraphs effectively
  • Using varied sentences
  • The 6 Cs of effective writing
  • Recognizing clichés and jargon
  • Applying the gunning fox index for writing complexity
  • Using visual aids to support text
  • Going the last inch: proof reading your work
• Logical sequencing of ideas
  • Building your key message
  • Organizing the introduction, body and ending
  • Structuring ideas from the bottom up
  • Refining the flow from the top down
  • Drawing impeccable conclusions
  • Summarizing ideas effectively
• Responding to complex situations through writing
  • Building rapport with your audience
  • Managing expectations: responding to bad news
  • Managing expectations: saying no
  • Effectively handing difficult individuals
    • Hostile: responding assertively
    • Pessimist: sticking to facts
    • Nagger: setting the rules
    • Mr. Know-it-all: staying focused
    • Egoist: getting descriptive
    • Manipulator: taking the initiative

This course hasn't been scheduled yet, however you can request for In-House training